Model: Annaliese
Brand: Paulina Guerrero
Photographer: CAM AND SAAV
Make Up: Rob Joaquin Quezada
Stylist: Paulina Encinas
Hello again!
How are you?
This time we
are very happy to show you the incredible result of the last photoshoot of our model
Annaliese for the Mexican designer Paulina Guerrero.
After speaking
with the photographer about what concept they wanted to capture with these
images, what our model transmitted to them and the references that they had at
the time of working; we have discovered that it was not really an individual
project but that the inspiration for the session came out after thinking
together with the designer and the stylist team. It was a set of ideas from
each of the creatives that merged and evolved until they reached the result you
see now.
The general
concept of the photo shoot was to merge pop and psychedelia into a more urban
setting that evoked streetstyle looks. "The main thing was to give a more
commercial twist to the Paulina Guerrero brand without omitting the line of
geometric designs, cuts and their influences." According to them,
everything began to make sense from the main location. "That truck full of
stickers and brands fit perfectly to reaffirm that idea of urbanizing
the brand."
That is why the
model had to be someone who managed to convey that pop idea, but at the same
time, with a fragile and delicate aura with the intention of counteracting the
colorful and even somewhat aggressive image of the brand. Annaliese not only
achieved that task but also managed to easily blend in with the brand image
that was needed.
Undoubtedly an
impeccable creative exercise that leaves us impeccable and great images. What
do you think?